Restaurant Investors, How To Pitch A Restaurant Idea | RestoHub (2022)


What do investors look for in a restaurant? ›

Developing Your Restaurant Plan. Remember that investors will want to dig deep into the details of your business plan. In particular, they want to have a clear understanding of four main areas: vision, management, store economics, and social impact.

How do I start a concept restaurant? ›

A checklist for starting a restaurant
  1. Define your restaurant concept. ...
  2. Create a business plan for your restaurant. ...
  3. Research funding options for your restaurant. ...
  4. Obtain licenses and permits needed to open a restaurant. ...
  5. Register your business. ...
  6. Select the right location. ...
  7. Order restaurant equipment. ...
  8. Hire the right staff.
May 23, 2020

What is a pitch deck for restaurant? ›

A pitch deck, also known as a slide deck or start-up deck, is a presentation that provides a brief but informative overview of your business. It should cover the key points of your business plan, the products and services you provide, high-level financial projections, and funding needs.

What is company pitch? ›

A business pitch is a version of your business plan that's meant for potential investors. Depending on the format, it may be written, a multimedia presentation, or a personal pitch delivered face to face. On the one hand, writing a business pitch is a lot like writing a proposal for clients.

What do investors get in return? ›

The bigger the better. In general, angel investors expect to get their money back within 5 to 7 years with an annualized internal rate of return (“IRR”) of 20% to 40%. Venture capital funds strive for the higher end of this range or more.

How much should I offer an investor? ›

With most startups, the general rule is to offer approximately 20-25% of your business earnings to an investor. That's assuming that the investor is pitching in when the business is still new.

What to ask before investing in a restaurant? ›

You are investing in the founder/operator, so be sure to ask these questions: Did investors in the founder's previous restaurants get their money back? Has the founder been successful in a restaurant that is somewhat related to the one you are investing in? Has the founder proven to be financially responsible?

How do you pitch an investor example? ›

You want your investor pitch deck to cover the following topics, roughly in the order set forth here and with titles along the lines of the following:
  1. Company Overview.
  2. Mission/Vision of the Company.
  3. The Team.
  4. The Problem.
  5. The Solution.
  6. The Market Opportunity.
  7. The Product.
  8. The Customers.
Jun 20, 2020

How do you pitch an investor idea? ›

How to Pitch an Idea to Investors
  1. Tailor an Elevator Pitch. ...
  2. Narrow Down Your Target Audience. ...
  3. Market Research. ...
  4. Create a Business Plan and Model. ...
  5. Prepare a Demo. ...
  6. Make it thorough and thoughtful. ...
  7. Show the data. ...
  8. Put a pitch deck together.
Jul 6, 2021

How do you sell a restaurant concept? ›

How to Sell My Creative Restaurant Ideas
  1. Make a list of the creative services you plan to offer restaurateurs looking for ideas. ...
  2. Understand the restaurant business from apples to zucchinis. ...
  3. Amass credentials. ...
  4. Make cold calls to pitch potential clients. ...
  5. Charge fair prices for your ideas.
Sep 26, 2017

What makes a restaurant successful? ›

A strong restaurant identity, hiring and retaining your staff and building a supportive environment, familiarizing yourself with profit and loss statements, creating a profitable menu (and learning how to market your best-selling items) are just some of the key elements of successful restaurants.

How do you explain a restaurant concept? ›

A restaurant concept is the theme that defines who you are as a restaurant. Restaurant concepts define the overall theme or idea behind a restaurant, including cuisine, service style, music, and menu design.

What is a pitch deck? ›

What Is a Pitch Deck? In business, a pitch deck is a pitch presentation for entrepreneurs or businesses to provide a streamlined but informative overview of their company or startup to potential investors, such as venture capitalists or angel investors.

Why should I invest in a restaurant? ›

Investing in a restaurant is almost guaranteeing that you will be able to generate income because inevitably, people will need to eat and won't want to cook at home. In fact, the American population on average is more likely to spend money on eating out or ordering in than they spend buying groceries consistently.


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