Against all odds, Ek Deewane Ki Deewaniyat is proving to be a box office success story! The film, directed by Milap Milan Zaveri, has shown remarkable resilience, with collections holding strong on its second day. Early estimates suggest the Harshvardhan Rane starrer raked in a significant Rs. 8 crores on day two, bringing the total two-day collection to an impressive Rs. 18.90 crores. This strong performance across the board solidifies the film's successful status.
What's particularly interesting is how the film has resonated with younger audiences, especially in mass belts. This has led to a surprisingly small drop in collections. And this is the part most people miss: The film faced challenges with limited screenings in single-screen theaters in these mass belts. However, this limited showcasing actually helped it sustain better on the second day, as demand exceeded the available showtimes.
Looking ahead, the film is projected to comfortably cross the Rs. 45 crore mark during the extended 6-day Diwali period. This trajectory positions Ek Deewane Ki Deewaniyat to be a bonafide HIT in the long run. It's truly the surprise package of this Diwali season, exceeding all initial expectations and emerging as a clear winner.
But here's where it gets controversial... The film even overcame significant release challenges. The goodwill generated by Sanam Teri Kasam seems to have played a role in drawing audiences to Ek Deewane Ki Deewaniyat.
What are your thoughts? Do you agree with the film's success, or do you have a different perspective? Share your opinions in the comments below!