DAB receiver sales have surpassed 166 million globally, marking a significant milestone in the adoption of digital radio in vehicles. This surge in popularity is evident in the 11 core markets, where sales have increased by over 10% since February 2025. France and Italy are leading the charge, with France's DAB+ coverage expanding to an impressive 80% of its population. This trend is not confined to Europe; regulatory shifts in Saudi Arabia are also pushing the adoption of digital radio in cars. The industry's focus on 'proof, practical tools, shared language, and coordinated action' is crucial to maintaining radio's presence in vehicles, as highlighted by WorldDAB President Jacqueline Bierhorst. The resilience of radio in vehicles is underscored by research from Fifty5Blue, which found that 85% of in-car radio listeners would miss it if it were removed. This sentiment is further supported by CARIAD's Gregor Pötzsch, who emphasizes the importance of user-friendly and prominent radio integration in dashboards. The dominance of DAB+ in Germany, accounting for nearly 90% of in-vehicle radio listening in DTS AutoStage-equipped vehicles, further solidifies its position as the preferred digital radio standard. As the industry gathers at the WorldDAB General Assembly and Summit in Vienna, the focus will be on sustaining this momentum and ensuring that radio remains a vital component of the connected car experience. The future of radio in vehicles is not just about technological advancements but also about maintaining its unique resilience and accessibility for drivers worldwide.
